Monday, August 18, 2008

London Logo Fiasco

With only days left in the Beijing Olympic games, I thought it appropriate to take a look at what our next summer games would bring us. Yes, for those that aren't aware - we'll be battling it out in the good ole' U of K. London to be exact.

While the games themselves always prove to sufficiently entertain, I can't say that the actual Olympic logo itself ever causes a stir. Until now.

I present the 2012 London Olympic logo fiasco. Quick review of the facts:
  • London swallows an $800,000 bill for the mark.
  • Opposers say it resembles a swastika and looks like graffiti — two things London is not about and should not aspire to.
  • An animated web version caused a reported 10 epileptic seizures.
You just can't make this kind of stuff up! It's branding gold.

As of now, it seems London officials are showing no signs of altering the look. As one London newspaper correspondent states: the logo will grow on us....but then again so does foot fungus.

Thursday, August 7, 2008

It's Nice to Feel Appreciated

When is the last time you received a hand written thank you? What about a hand written thank you from a hotel restaurant??

I must admit - Old Hickory Steakhouse - you're my first. ;-)

Talk about a personalized customer appreciation initiative. My husband and I recently dined at Old Hickory in the Orlando Gaylord Palms Resort. To my surprise, the following morning the above personalized note was awaiting me underneath the door. I felt like a kid at Christmas. (Alright, that's a bit of an exaggeration - but you get the point).

Short, sweet and simple. It's the little things that keep you coming back for more.